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joshywashington, Author at Travel Media Ninja | Travel Media Ninja
How to make 360° ( VR ) Videos and Photos

How to make 360° ( VR ) Videos and Photos

360 Video and Photo are the latest trend in social media. Here is how you get started creating your own. I HAVE BEEN CREATING 360° PHOTOGRAPHS for years using an app called ‘360 Panorama’. I would upload the photospheres to their server and create tiny planets for my Instagram feed. But everything has changed. 360° Video is now mainstream on Facebook and Youtube and 360° Photos can be contributed to Google Street View. Facebook and Google are highly invested in creating the platform and the technology for VR / 360° media… and they are just getting started. You’ve probably seen 360° videos turning up in your Facebook feed already – they’re rad! These videos are different from regular videos in one very important way – you choose where to look in a 360° environment. The video allows viewers to look up, down and all around. The same is true for 360° Videos on Youtube.  I’ve been creating 360° Videos for a few months now and I thought it was time to explain how you can get started creating interactive, VR headset ready, 360° video and photos now. RICOH THETA S Unless you want to spend $4,000 on a 6 GoPro 360° Video rig (and if you want to create 360° professionally then you should consider it) the best option at this time is to get started with the Ricoh Theta S camera. The Theta S is tiny (about the size of a candy bar), easy to use (with a free app for capturing media and several editing apps as well) and affordable – they are about $350 on Amazon. The Ricoh...
7 Reasons You Should be Shooting & Watching in 4K NOW

7 Reasons You Should be Shooting & Watching in 4K NOW

UNLESS you’ve been hibernating for the last few years or just returned from a deserted island you’ve heard of 4K and probably watched something in 4K. I’ve been hibernating on a desert island since 2010…what is 4K??  4K, refers to a display device or content having horizontal resolution of 3,840 pixels along and 2,160 pixels vertically. 3.84K just doesn’t roll off the tongue… Up until the advent of mainstream 4K 1080p HD was the best image quality available for most online video viewing. Remember when we jumped from SD to HD and 1080p became the norm? it was groundbreaking – suddenly Youtube videos were beautiful and crisp. Well, 4K is four times more crisp and beautiful than 1080p – something referred to as UHD or Ultra HD. You might think that shooting in 4K is reserved for James Cameron types but you can get your hands on a 4K capable camera for just a few hundred dollars. A 43 inch 4K TV can now be had for under $600 and a 4K computer monitor for under $500. 7 Reasons you should be shooting in 4K, NOW 4K is the future and the future is now It’s happening. Now. This isn’t some future tech that may or may not be hitting mainstream. Soon enough 10280p ‘regular’ HD will seem dated and maybe even unwatchable. Don’t think so? Remember when you didn’t know that VHS (I am dating myself here) looked like shit? Then DVD’s came around and blew your mind. Remember when DVD was the cat’s meow – now DVD looks antiquated next to Bluray. That is the type of shift...
Flowmentum – Riding the wave of Flow

Flowmentum – Riding the wave of Flow

YOU ARE IN THE ZONE. Totally immersed, singularly focused, feeling awesome and firing on all cylinders. The minutes and hours fall off the clock. You are in a state of flow. According to Italian born professor of psychology Mihaly Csikszentmihalyi, who coined the term, people are happiest when they are in a state of flow ~ a state of concentration or complete absorption with the activity at hand. Csíkszentmihályi identifies the following six factors as encompassing an experience of flow. Intense and focused concentration on the present moment Merging of action and awareness A loss of reflective self-consciousness A sense of personal control or agency over the situation or activity A distortion of temporal experience, one’s subjective experience of time is altered Experience of the activity as intrinsically rewarding I experience flow most when I am riding my mountain bike down a steep and winding path and when I am editing a video that I am really jamming with. On my bike flow comes almost instinctually; I need all of my focus, there is no room for a wandering of distracted mind and I intensely love the act of riding. The focus and the joy combine to create a peak state of flow. Editing video is a bit different – my body is not careening down a hill with the wind in my hair  – but my creative powers and imagination ARE. When I’m creating a video that I’m really connecting to I can sit at my computer for a 6 hour stretch and feel fantastic, in fact the feeling of time melts aways and becomes something that I return to reluctantly. Crafting a video experience, like editing GoPro travel...
My Secret to Hooking the Audience during a Keynote Presentation

My Secret to Hooking the Audience during a Keynote Presentation

I BEGAN my Keynote presentation at the 2014 Hospitality Sales and Marketing Association International (HSMAI) Mike Levin Leadership Conference with that ubiquitous photo genre that has come to define the digital age –  THE SELFIE. Before I began my hour long talk on Travel Brand Storytelling I told the audience of 100+ at the Venetian in Las Vegas that I needed a moment to do what bloggers do when they want to remember a moment, take a selfie. I did the unexpected – turned my back to the audience, told them to smile as I framed my face with my iPhone and snapped a pic. This simple gesture immediately let me connect to my audience and change their state of awareness to one of active participation (it was the end of a 2 day conference and folks were starting to look a little tired…). Stopping to take a selfie also let me get conformable on stage and help calm whatever nerves I had about  presenting to such a stellar group of high-level travel and hospitality leaders. Mostly, I took my keynote selfie to illustrate the main point of my presentation before I even began; that creating original content for social media publication is more action than theory – that at the end of the day you just need to capture authentic media in the moment and tell a story. Social storytelling has many layers and there are a million ways to create, curate and publish digital stories – selfies are one of them. After I snapped and shared this pic I felt 100% in my element – ready to take a deep...
I Co-Hosted this Awesome webinar: ‘Secrets to Social Media Storytelling: 5 Tips for Hotel Marketers’

I Co-Hosted this Awesome webinar: ‘Secrets to Social Media Storytelling: 5 Tips for Hotel Marketers’

  RECENTLY I WAS INVITED to co-host a webinar with Leonardo VMF‘Secrets to Social Media Storytelling: 5 Tips for Hotel Marketers’ with William “Wink” Winkler, Social Media Manager at Nickelodeon Suites Resort and Darlene Rondeau, VP. Best Practices, Online Merchandising at Leonardo.  In this hour-long webinar we cover my 5 tips for Social Media Storytelling: – Recognize your Brand Heroes – Create original Content – Recognize and Reinforce Your Shared Values with your Audience – Develop a Content creation Process – Use your Smartphone CHECK OUT the entire webinar below. And READ the follow up Q&A with the webinar audience HERE –> ‘Your 4 Top Social Media Questions...